Thursday, August 21, 2014

California Lottery Plans to Pump Up its Profits

The California Lottery is planning to allow customers to purchase lottery tickets at the pumps while they are busy topping up their tanks with gas.

The Lottery announced the news on Tuesday and said the "Play at the Pump" facility should be available by September.

Purchasing tickets will be easy. Players will only need to swipe their driver's license, along with their debit or credit card, and their numbers will be printed on their fuel receipt. Players can also choose to have their numbers sent to them by text message.

California Lottery spokesperson Russ Lopez said: "I think this is going to be, hopefully, revolutionary for us. Seventy-three percent of customers who pump gas don't walk into the retail store, so this is one way of getting their business while they’re pumping gas."